Introducing New Qualities to assist you Find Deeper Connections

Simply over time for Valentine’s Day, we’re debuting exciting new product features developed to highlight your indiv >and a sneak peek at our fresh look

At OkCupid, we’re focused on assisting our people connect for much much deeper degree — whether they’re looking some body a new comer to go out with or “the one.” Today we’re announcing two brand brand new, major item features that may do exactly that. You’ll notice each of these within the app, and we’re excited to know that which you think. Plus, next thirty days we’ll roll away a fresh, illustration-driven appearance — and we’re providing you with a sneak peek at this time.

NEW 2017 Questions & Categories:

Our iconic questions have already been a main the main OkCupid experience since the start. With every concern you solution, the greater we realize both you and can match you with people you’ll really click with. Our questions allow you to show yourself, also learn your self, and share your viewpoint regarding the things you worry most about.

2017 brings a bunch of subjects we realize you’re exceedingly passionate about — topics that, just a few years back, we never ever will have thought will be therefore today that is relevant.

You’ll see a brand-new sounding questions that russian brides for marriage address topical issues, to help you concentrate in regarding the things — whether politics or intercourse — being most critical to you personally. We’ll update this question that is new on a yearly basis. The original 2017 launch includes 50 of-the-moment concerns, addressing sets from ghosting to Trump, from environment change to student financial obligation — those things you need to understand a person’s stance on before you meet them.

brand brand NEW DoubleTake Cellphone Matching:

We’ve all had a romantic date with somebody who seemed online that is really cute then there clearly was absolutely nothing to speak about when you came across in individual. Once you fly past a selfie, you lose out on who see your face in fact is and that which you may, or might not, have commonly.

We realize you’re more substance than simply selfie, therefore OkCupid’s DoubleTake that is new feature a much deeper glance at each member’s individuality straight away. DoubleTake shows more photos and features each person’s personality and profile within a mobile matching program. The DoubleTake that is new helps your individuality — whether this means showcasing a love for politics, art alcohol, dogs, the outside, or art — in order to connect to individuals you’ll actually click with in real world.

“With DoubleTake, we reveal additional issues with a person — we’re showing why is individuals tick to ensure you’ll have actually better dates and better relationships. OkCupid has become destination for interesting individuals who wish to connect predicated on something more than simply looks, because everybody has an account. In place of helping people increase, our DoubleTake function slows them down — so they can appreciate each individuality that is other’s” said OkCupid CEO Elie Seidman.

The launch that is beta of demonstrated that slowing the ability results in better connections — and much more of these, too. Since DoubleTake’s beta launch, shared matches in the application have actually tripled.

Previewing OkCupid’s Brand New Look:

This March, we’ll debut a brand new new appearance featuring fun, lively pictures by Jay Daniel Wright, a skilled musician situated in Berlin whose work can be obtained in The nyc occasions, Die Ziet, and Bloomberg Businessweek. Other important elements associated with design should include typography that is new a bolder, cleaner aesthetic.

“OkCupid greets a captivating community of modern, innovative individuals,” Seidman explained. “We desired our brand new design to mirror that, and also represent the individuality of OkCupid, too.”

That it is it’s you— our members — who make OkCupid the interesting, welcoming, artsy, nerdy, chill, cultured, foodie, outdoorsy, passionate, zen, quirky place. Many thanks for increasing the vibrancy associated with the OkCupid community.